LinkedIn is the Instagram for your professional life, but make sure to not keep it private! Anyone who is seeking a job or has just entered the professional world knows they need to be present on LinkedIn to grow and network with the right people. But what’s next after you make your LinkedIn profile?

Here are 7 ways to ensure your personal “professional” branding is on point:

  • Your Profile Picture

As imperative as it sounds, your profile picture is the first thing others see on your profile. Not negotiable- this must be a professional one.

  • Your Headline

After your profile picture, the next most important thing is your headline. Make sure to use keywords that not only reflect your current role but also showcase your relevant passion. For example, “Data Science Consultant | Stock Market Enthusiast”

  • Your Connections

More attracts more is the rule here. No one wants to network with someone without any backing. Make it a point to connect with all the people you personally know, before you start building your network more.

  • Your About Section

This section cannot and should not be left blank! This is your chance to impress people about you before they even scroll further down to your “experiences” or education”. 

  • Your Featured Section

This is a great place for you to showcase any relevant past projects that might get people started talking to or about you- so choose wisely!

  • Your Certifications 

With thousands of certifications online (even by LinkedIn), it becomes crucial to add your certifications as it helps others verify your credentials instantly.

  • Recommendations

Last but definitely not the least! This is what will give you that instant pass for anyone who doesn’t know what it is to work with you about your working style or work ethic. So try receiving and showcasing as many as you possibly can!

Conclusion

These tips are of course additional to your obvious sections like “experience”, “education” and “skills” which should always be recently updated. Adding other details like “location”, “contact info” and “languages” will only help others get to know more about you and will make your profile complete. So get on and put in some effort in making your LinkedIn profile stand out from the rest!

Uzair Khan
Author: Uzair Khan